How To Write A Good Editorial Lead. A news story lead is based on the premise that you need to save the best for first. It also establishes the voice and direction of an article.
Editorial Writing 101 from www.slideshare.net
The following guidelines will help you to write more convincing editorials. How to write an editorial. To that end, please write your lead first — don’t undermine it by going back and thinking of one to slap on after you’ve finished writing the rest of the story.
Writing A Good Editorial Piece Of An Article Is Not A Strenuous Task, But It Has Some Rules And Criteria That The Writers Should Follow.
Most of the leading newspaper don’t consider unsolicited write ups for their publication. These arguments need to have flow. Off the top of my head, check out:
Be Not Two Long ( Ideal 1 & 1/2 Page).
Don’t make your readers work too hard. However, there are quite a few magazines, online and print, that invite opinions and commentaries. When writing the newspaper editorial, follow the below steps:
‘As An Editorial Lead, I Am More Involved In Meeting What The Client Needs, Rather Than Just Editing An Article Or Piece Of Writing.
Explain the issue completely and objectively. To some degree, writing the headline is an impossible task until the editorial is written. “the grand dame of the socialite set stood before the room at the ritz carlton, covered in deer blood.”.
Right At The Very Beginning, Define Your Agenda In Clear Terms.
It has to catch the reader's eye and succinctly provide the most important information about the article. Present it like a thesis statement. An editorial without an unequivocal opinion is bound to fall flat on its face.
To That End, Please Write Your Lead First — Don’t Undermine It By Going Back And Thinking Of One To Slap On After You’ve Finished Writing The Rest Of The Story.
It is the puzzle piece on which the rest of the story depends. The following guidelines will help you to write more convincing editorials. Learn how to write less and say more by taking this course.
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